Marketing Executive Assistant

About the role

Brunchie is wedding-planning operations software. We help couples, planners, and hosts manage RSVPs, seating, itineraries, guest coordination, and event logistics in one place. Core features are free, with premium for deeper wedding complexity. We are not trying to be another generic wedding content account. We are building the clearest and most useful voice in wedding operations.

Brunchie is founded in Canada and fully remote. There is no office. We hire globally — the team works from wherever they live, in their own city and their own time zone. Canada is where the company is incorporated; it is not where you have to be.

Part-time, 15–20 hrs/week, fully remote, async-first. The role runs async with two scheduled sync calls per week (60 minutes each, fixed times that work for both sides) plus same-day written updates. No daily standups. No "always online" expectation.

This role supports an aggressive growth push in the wedding category. You will create, package, schedule, and optimize content that turns real wedding-planning pain into sharp, high-performing social content. This is not a passive scheduling role. It is an execution role focused on speed, taste, clarity, and consistency.

What you will own

• Create and publish 10–15 quality pieces per week across Instagram, TikTok, Pinterest, LinkedIn, and supporting short-form channels
• Turn wedding pain points into sharp, high-performing content
• Create Canva assets, carousels, stories, reels, hooks, captions, and repurposed variations
• Maintain and execute the weekly content calendar
• Publish content in a platform-aware way, not only bulk scheduling
• Engage consistently in comments and adjacent wedding conversations
• Turn founder ideas, product screenshots, pain points, and trends into publishable content quickly
• Support lightweight email and Pinterest traffic campaigns
• Track reach, saves, shares, comments, clicks, and content themes that gain traction

Content themes

• RSVP chaos
• Seating chart stress
• Guest list politics
• Itinerary confusion
• Planner and coordinator pain points
• Family communication friction
• Wedding admin overload
• Replacing 5 tools with 1 system

Requirements

• Comfortable in Canva with fast turnaround
• Wedding-tuned short-form copywriting OR willing to learn the brides/planners voice in the first two weeks
• Experience scheduling and publishing on at least two of Instagram, TikTok, Pinterest, LinkedIn
• Willing to learn CapCut or similar for short-form video
• Able to turn rough prompts into polished content with limited supervision
• Strong judgment for hooks, framing, and packaging
• Comfortable working async and writing clear daily updates
• Available for two scheduled 60-minute sync calls per week (we will agree fixed times that work in your time zone)

Nice to have

• Wedding industry content experience
• Pinterest SEO experience
• Email automation experience
• UGC editing experience
• Experience supporting a founder-led brand or B2C SaaS content program

Success metrics

These are early-stage ramp benchmarks. Brunchie is a new company building from zero — these are not pre-existing-audience bars.

• 10–15 quality pieces shipped per week
• 50+ meaningful engagement actions per week
• 10%+ reply rate on comment engagement with adjacent wedding creators, planners, and accounts
• 5% month-over-month follower growth in the wedding niche
• 3% engagement rate on published content
• 250+ impressions per published piece (early-stage)
• At least 1 breakout-performing post per quarter (500+ views)
• Faster turnaround from idea to publish, week over week

What good looks like

• You spot content angles before being asked
• You package pain points clearly and quickly
• You make Brunchie sound differentiated, not generic
• You improve speed and output quality every week